On Lincoln NYTimes offer

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The people who sign up for the Lincoln promotion aren’t handing over their credit-card numbers: they won’t automatically start getting billed when the promotion expires in 2012. And they’ll also learn that if you’re not a subscriber, you get shown offers for a free subscription.

via Lincoln offers free access to the NYT | Felix Salmon | Analysis & Opinion | Reuters.com.

Would not the lesson of Salon.com be of preeminent value here? They started out as a free service supported by advertising, moved behind a paywall similar to one NYT is trying to implement, had a nice twist on the pay-per-article approach and now seem to have switched to an NPR-like model of user donations and appreciation (plus display advertising). Does not seem to be working out too well for them, but of course NYT is a much bigger brand with a much bigger (longer? deeper?) reach.

The nice twist Salon.com had, as I recall, was that you could have an advertising-free membership, but you could also get a daily pass by watching a 30 second video ad. I really thought that was a great idea. Seemed very fair to me, at least. The Lincoln move for NYT seems very similar, and I hope it works for them. Personally, I believe it will mostly work for brand association and recall, especially if they keep telling me that the daily dose of NYT will be brought to me Lincoln.

I am not sure what it means, for me personally, to be among the 200,000 most heavy users of nytimes.com. Does not feel like an achievement, but if that gets me a “free pass”, I guess that’s good for something.

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I have been called a geek, but I do not deserve it, yet.

Next time someone tells me, “you are such a geek” I will point them to the quote below and say, regretfully, I wish I were, but I am still just learning.

Then I said, “Hmm, I have an intuition that if I looked at the historical linguistics of Māori, I could probably get a better fit. Nah, that’s too much work.”

Then I said, “Wait. Māori is a Polynesian language, it’s not hardly any work at all. The entire sound correspondence for the whole language family probably fits on half a page!”

via Māori Tengwar for DungeonWorld | Expositions on the Obscure.

If true – this is some nice and impressive work.

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Headaches – it helps to know what kind they are

2003 Migraine Masterpieces Honorable Mention I have been spending a lot of time thinking about shapes and sizes – as it relates to business, recently. But a more immediate thought occurred to me today as I was downing 2 advils at 4PM, “I wish I did that earlier…” As the pain began to recede and my head began working again some time later, I realized – that is a great metaphor for business. A headache in life is also a… wait for it… headache in the workplace. (I know – genius) . Painful jokes aside, I also thought about my actions and looked at my day through a window less colored by pain.

One immediate realization is that had I thought at 9AM that the headache would persist, I would have taken Advil then. You see, like many people and businesses I do not like to take medicine. Medicine affects things, causes side effects, challenges what feels like “normal” state, and there is always hope that “it will just pass“. And often it will do just that – pass. However, when we do end up taking medicine, it often works, and we regret not taking it earlier. So, when hit with a spade of headaches a few weeks ago I decided – just take the medicine when it starts to hurt. It was amazing how much better I felt, how much more I was able to achieve.

The thing is – businesses can do the same. Facing up to the problem early, realizing that what you are doing is causing pain – and that taking “medicine” is not a sign of weakness, it is a sign of being focused on moving forward. Surprisingly often, headaches are not a sign of a brain tumor requiring major surgery, they are like Advil – cheap, easy to take, and provide relief to focus on things businesses need to thrive and move forward. But it only works if you take the medicine. What have you got to lose except a headache?

 

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A little about change we inflict on ourselves

The terminal portion of the optic nerve and it...

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I liked the beginning:

They gave her The Device when she was only 2 years old. It sent signals along the optic nerve that swiftly transported her brain to an alternate universe—a captivating other world. By the time she was 7 she would smuggle it into school and engage it secretly under her desk. By 15 the visions of The Device—a girl entering a ballroom, a man dying on the battlefield—seemed more real than her actual adolescent life. She would sit with it, motionless, oblivious to everything around her, for hours on end. Its addictive grip was so great that she often stayed up half the night, unable to put it down.

When she grew up, The Device dominated her house: no room was free from it, no activity, not even eating or defecating, was carried on without its aid. Even when she made love it was the images of The Device that filled her mind. Psychologists showed that she literally could not disengage from it—if The Device could reach the optic nerve, she would automatically and inescapably be in its grip. Neuroscientists demonstrated that large portions of her brain, parts that had once been devoted to understanding the real world, had been co-opted by The Device.

A tale of the dystopian technological future? No, just autobiography. The Device is, of course, the printed book and I’ve been its willing victim all my life.

via Sherry Turkle’s Alone Together: Will the digital revolution really change us? – By Alison Gopnik – Slate Magazine.

I just really like these two paragraphs, but then added some more ramblings below…

Firstly, all “greatest danger to our civilization ever” writings remind me a discussion before the “Device” was even invented. From “Phaedrus“:

“…you who are the father of letters, from a paternal love of your own children have been led to attribute to them a quality which they cannot have; for this discovery of yours will create forgetfulness in the learners’ souls, because they will not use their memories; they will trust to the external written characters and not remember of themselves. The specific which you have discovered is an aid not to memory, but to reminiscence, and you give your disciples not truth, but only the semblance of truth; they will be hearers of many things and will have learned nothing; they will appear to be omniscient and will generally know nothing; they will be tiresome company, having the show of wisdom without the reality.”

At some point I really have to wonder – so what if these things, devices and technologies, change us? Is not change the constant and stability an aberration? Seeking to preserve what we are only grasping to understand – incompletely and painfully naively as the past state of our existence seems doomed to failure – and for what? Is the seeking to preserve, catalog, keep from disappearing just a knee-jerk reaction for a people who are lost in their own world, and are afraid to lose what little grasp of reality they (I?) hold? I think at this point few people hold to any kind of optimistic promise of technology – to make our lives better, easier; yet we reap its benefits all the time. Technology has fulfilled much of its promises, but what people earn for has never been technology or its abilities. I think “experts” are confused too – conflating ease of accepting today’s technology as a given with transformation or change of some abstract human nature.

I happen to think that, by and large, human nature is immutable, or at least extremely slowly d/evolving. If it were not – we would not be able to relate to Gilgamesh or Noah, care about D’Artagnan and Luke Skywalker, and have any reaction whatsoever to Scarlett O’Hara and Snooky. And if so – then being able to call out Facebook or Skype for ruining the civilization is a little simplistic and pessimistic not about technology, but humans themselves.

I, of course, am extremely partial to this version of Skywalker – who might invent the next “Device”:

httpv://www.youtube.com/watch?v=R55e-uHQna0

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Friendly promo: FoReal:FirstBlood for iPhone 3GS, iPhone 4, and iPad Wi-Fi + 3G on the iTunes App Store

Pretty excited about a game a friend wrote now available in AppStore. Combines exercise, augmented reality, and first person shooting. How can you go wrong?!

FoReal:FirstBlood for iPhone 3GS, iPhone 4, and iPad Wi-Fi + 3G on the iTunes App Store.

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Really?! Another op-ed rant – Higher Taxes Mean I’ll Work Less – NYTimes.com

Assorted international currency notes.

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Seriously. I know I am overdoing it on the op-eds, but even without “fisking” the article it is another mish-mash of wishful thinking, half-truth, and plain inconsistency. The only thing I can conclude from the article is that N. Gregory Mankiw cannot be bothered to roll out of bed for less than $1,000. And that’s in a world with no taxes – must be nice to live there, or in Cambridge.

Suppose that some editor offered me $1,000 to write an article. If there were no taxes of any kind, this $1,000 of income would translate into $1,000 in extra saving. If I invested it in the stock of a company that earned, say, 8 percent a year on its capital, then 30 years from now, when I pass on, my children would inherit about $10,000. That is simply the miracle of compounding.

via Economic View – Higher Taxes Mean I’ll Work Less – NYTimes.com.

That’s actually a lot of miracles. Farther on, he concludes that because of tax breaks expiring his children would only receive $1,700-odd dollars before being subjected to estate tax — one affecting people leaving a few million dollars AND not availing themselves of a huge number of other ways of transferring property. What happens if tax policies (*cough* cuts *cough*) remain in place? He leaves $2,000 after 30 years…

<rant> Really?! Really?! We have this discussion from an Economics professor at Harvard about something that has nominal value of $300 and a present value of $30 (with 8% return he expects) or $90 (with 4% return) according to this present value calculator </rant>

Author concludes that this incredibly high marginal tax rate makes him unwilling to work and produce, presumably, similarly weak articles. Fine by me. Is not the whole point of being very well-off is to make this kind of decisions? Would he still work if he got paid more? Since, as a professor he understands that his tax *rate* would remain the same, surely he would not work for $10,000 a day, right?

Luckily for the rest of us, the few tax payers not in danger of being hit with the estate tax, or saving enough money to put our grandchildren through college – we can take the writing job, or the teaching one – if anyone would offer us one.

ps. I know this is not based on a current article, but I am clearing out my draft/desk drawer. Sorry.

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Stop shouting – a case for proper equipment

scream and shout

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This is certainly one of the small issues that is so well-known, people have stopped talking about it long time ago. Specifically –  in one of our conference rooms we have an old Polycom phone. It is not too bad – as far as very old phones go – but even in the small room, everyone’s default voice level is raised to the level of shouting. That is terrible. Sure, you think you are just making yourself heard, but it is impossible not feel stressed and tired, on both sides of the phone, after screaming and being screamed at for an hour or two. As the meeting goes on - antagonism builds up driven purely by the emotion of screaming at your teammates.

Think about it – does your company expect you to SCREAM at colleagues working TOGETHER? Of course not – they just do not realize that we are hardwired to remember emotions and fall into patterns without remembering the reason you fell into the pattern in the first place. (my interpretation of pp. 276-278 of ‘Upside of Irrationality‘ by @danariely)

So office managers, and other managers, when you invest in cherry furniture, just leave a little money to buy some decent audio and video equipment – it will pay off very very quickly for your team.

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Really?! Most New York Graduates Are Ill Prepared, Data Show – NYTimes.com

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This is somehow surprising? Experts find that a grade of C or B- in High School predicts a similar or slightly lower grade in college… What would non-experts conclude, that a 65 in an NYC High School would correlate to an A in college? Now that would actually prove grade inflation…

Using data collected by state and community colleges, testing experts on a state committee determined last year that a 75 on the English Regents and a 80 on the math Regents roughly predicted that students would get at least a C in a college-level course in the same subject. Scores below that meant students had to often take remediation classes before they could do college-level work. Only 41 percent of New York State graduates in 2009 achieved those scores.

via Most New York Graduates Are Ill Prepared, Data Show – NYTimes.com.

A few times now I have started to draft an “outeducated” article and never had the guts and fortitude to finish it. I was not around for the “Sputnik moment” – a claim true for most of the people in the USA today – so I cannot gauge how good or bad education was in the 50’s and 60’s. My knowledge of that era is driven entirely by watching ‘Happy Days’ and ‘Grease’ – and those kids did not seem to spend too much time studying. (but they sure seemed happy!)

Bill Gross seems to agree:

“The U.S. is being out-trained, out-educated and out- maneuvered in the global competition for employment,” Gross said. “There are seven applicants for every one job that’s available and today’s report only reemphasizes that.”

The horror of this morning’s article is not just in expert’s “realization” that you need a B or C on a Regent’s exam to get a similar grade in college. It is in the fact that by getting a B in one of the weakest primary educational systems in a functioning world you still get a B in what is supposed to be a strong secondary/higher education system.

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Can you spell bubble with a ‘G’?

More froth – http://dealbook.nytimes.com/2011/01/13/groupon-readies-for-an-i-p-o/

What’s the rush for an ipo for a well-capitalized company? Fear that the market isn’t going to be there…

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RT @smartbear – What did they do before you came along?

I know it is cheesy to just repost what at least 48 others (as of this writing) did, but Jason’s post - What did they do before you came along? affected me deeply today. And if I am going to post more – then “cheesy” is going to have to become the “new normal”.

Anyway, what really hit me was that message of product introspection applies to established companies as much as it does to start-ups. Existing companies spend as much, perhaps more, time dreaming up products and solutions, offers and packages, as any start-up. IBM alone has thousands and thousands software “products” (part #s you can buy) and each one of these was debated, researched, fought over – and in the end decided to solve some problem for a non-trivially sized market.

So next time we have a solution definition meeting, I will be the guy standing up and asking, “How are they doing it now?”

Update: It took me a couple of days to get to write this post. I actually *did* bring this up in a strategy meeting. The result was to change one of the marketing approaches to our international business. Great return on investment of reading a blog :)

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